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| Both sides previous revision Previous revision Next revision | Previous revision | ||
| local_seo:headings [2018/08/20 14:22] – nampara17 | local_seo:headings [2023/01/10 21:33] (current) – nampara17 | ||
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| ====== Heading Structure for Local SEO ====== | ====== Heading Structure for Local SEO ====== | ||
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| + | Headings for Local SEO are important and need to be structured to help your readers understand your article. | ||
| When you were at school the English teacher would always say break up your essays with **headings and paragraphs**. Not only does that help the reader understand your article because the article is split into smaller chunks, it also helps to understand the **structure of the article**. | When you were at school the English teacher would always say break up your essays with **headings and paragraphs**. Not only does that help the reader understand your article because the article is split into smaller chunks, it also helps to understand the **structure of the article**. | ||
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| For example if we were selling top hats the first heading could say: | For example if we were selling top hats the first heading could say: | ||
| - | > top hats for sale in Exeter | + | > "top hats for sale in Exeter" |
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| + | {{ : | ||
| - | As we move down the page we would also add some heading level to to the page. | + | As we move down the page we would also add some more headings |
| By breaking up the page into meaningful sections it will ensure that the person reading the page has a better understanding of the page, and it will also ensure that Google has a better understanding of the page. | By breaking up the page into meaningful sections it will ensure that the person reading the page has a better understanding of the page, and it will also ensure that Google has a better understanding of the page. | ||
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| ==== Key things to remember with your headings ==== | ==== Key things to remember with your headings ==== | ||
| - | * Make sure your first heading matches your meta title and your meta description | + | * Make sure your first heading matches your **title tag** and your **meta description** |
| * Make sure you break up your pages into headings starting at h1 | * Make sure you break up your pages into headings starting at h1 | ||
| - | * Make sure you do not have multiple heading level ones on your page | + | * Make sure you do not have multiple heading level ones (H1' |
| * Make sure that the structure of your headings is logical | * Make sure that the structure of your headings is logical | ||
| - | * Do not use headings to indicate non heading type information. By that I mean using headings to describe lists or to add a telephone to the content. | + | * Do not use headings to indicate non-heading type information. By that I mean using headings to describe lists or to add a telephone to the content. |
| - | * Local SEO means we have to make sure that we use the local towns and cities as part of our structure. | + | * [[start|Local SEO]] means we have to make sure that we use the **local towns** and cities as part of our structure. |
| + | {{indexmenu_n> | ||