Differences
This shows you the differences between two versions of the page.
Both sides previous revision Previous revision Next revision | Previous revision Next revisionBoth sides next revision | ||
local_seo:meta_description [2018/08/21 11:23] – [Key things to remember when creating your meta description] nampara17 | local_seo:meta_description [2022/07/26 11:28] – nampara17 | ||
---|---|---|---|
Line 3: | Line 3: | ||
The meta description is a small snippet of text up to about 150 characters in length. The job of the meta description is to describe what the page is content is all about. | The meta description is a small snippet of text up to about 150 characters in length. The job of the meta description is to describe what the page is content is all about. | ||
- | ==== Key things to remember when creating your meta description | + | <panel type=" |
- | + | * The first few words in the Meta Description are perhaps the most important and should | |
- | * You should | + | * Write your meta description in the active voice |
- | * You should always | + | * Always |
- | * You should try and make sure that the content is structured and in tune with what your page is talking about | + | * Make sure that the content is structured and in tune with what your page is talking about |
* Generally speaking you're only allowed about 150 characters | * Generally speaking you're only allowed about 150 characters | ||
- | * You should try to repeat | + | * Repeat |
- | * The meta description should be unique for each of your pages or posts | + | * The meta description should be **unique for each of your pages** or posts |
+ | </ | ||
- | When it comes to looking at **local SEO**, | + | When it comes to looking at **local SEO**, the meta description should have a **mention of the local areas that you cover**. |
- | The meta description | + | The meta description |
- | The meta description should also be very **similar to the start of the text on the page**. The meta description is used to describe what the page is all about, if you like it provides a summary of the content of your page. The meta description is partly used by Google for the search engine results page when viewing results after someone has searched for something. | + | The meta description should also be very **similar to the start of the text on the page** |
+ | |||
+ | The meta description is used to describe what the page is all about. It provides a summary of the content of your page. The meta description is partly used by Google for the search engine results page ([[SERP]]) | ||
> By optimising the meta description you can affect the way in which Google will display the results. | > By optimising the meta description you can affect the way in which Google will display the results. | ||
+ | <panel type=" | ||
Many people ask where are the results that Google shows on a search result are taken from? | Many people ask where are the results that Google shows on a search result are taken from? | ||
Generally speaking, the results are a combination of the meta description and what Google thinks is relevant to that person' | Generally speaking, the results are a combination of the meta description and what Google thinks is relevant to that person' | ||
+ | </ | ||
- | {{tag>OnPage}} | + | <nspages -h1 -subns -textNS=" |
- | {{searchtags}} | + | |
+ | {{tag> |